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website maintenance isn't technical support, it's business therapy

Website Maintenance Isn’t Technical Support, It’s Business Therapy

Most business owners dread the words “website maintenance.” They conjure images of cryptic error messages, mysterious backend updates, and frustrating technical support tickets. But what if we’ve been thinking about website maintenance all wrong? After a decade of managing websites for businesses of all sizes, I’ve realized something crucial: effective website maintenance isn’t about fixing

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