How Much Should You Spend on Google AdWords?

One of the most frequent questions I receive about Google AdWords is, “How much should I be spending on my AdWords campaign?” That’s a great question, and the short answer is, “It depends.” One of the great things about AdWords is that it is highly customizable, allowing you to make the decisions that best fit [...]

By | 2016-08-18T16:42:56+00:00 August 26th, 2015|Categories: SEO|Tags: |3 Comments

Google has officially announced that HTTPS is a ranking signal

Check List: What to Look During Website Migration from HTTP to HTTPS Google wants to maintain an industry security standard and due to this reason they have officially announced HTTPS as a small ranking signal. Though we’re not seeing any magic changes in ranking now but probably it would be in near future. If your [...]

By | 2014-10-16T21:53:14+00:00 October 16th, 2014|Categories: SEO|Tags: , |0 Comments

Black Hat or White Hat SEO: Which One Are You?

At its most basic level, every aspect of online marketing is about providing value for consumers. Websites need to be user-friendly and findable. Content needs to be truly useful and accessible. Social media needs to create connections and communities. Online marketing centers around the needs and wants of the consumer – it has to, in [...]

By | 2014-08-25T22:05:44+00:00 August 25th, 2014|Categories: SEO|Tags: , , |0 Comments